Great business writing, whether press releases, white paper reports, brochures, or website copy, engages and informs. Capturing a company’s tone and style, it connects with the reader, instills confidence, and makes sales.
Lauren has worked for over a decade with corporate clients such as Johnson & Johnson, UBS, and Margolis Healy and Associates, providing professional communications and content. She has been a contributor since 2009 to the e-newsletter wharton@work, a publication of the Aresty Institute of Executive Education at the Wharton School of the University of Pennsylvania. In that role, Lauren interviews and writes about some of the world’s leading business leaders and thinkers.
Lauren’s work has also appeared in: the Harvard Business Review, TheStreet.com, The European magazine, HR magazine, Arrive magazine, and CLO magazine.
She can help companies by working directly with individuals and groups to improve their writing. Lauren’s workshop Better Business Writing can be tailored to any organization’s specific challenges, delivered onsite in a three-hour session (or longer, depending on need and preferences). Lauren also developed an online course, Business Writing Basics, which is offered at www.learnatest.com.
For information on improving your company’s corporate communications, ghostwriting or editing for your book or article, or to inquire about availability for a specific project, please contact Lauren.